Water Pressure Stencils

Category: Boundary Pusher

Clever and amusing, Water Pressure Stencils are a unique form of marketing. The process involves blasting the pavement with a high pressure water gun, and essentially, cleaning the ground with your message.

Long-Lasting

Water Pressure Stencils can last up to one month or more. They are not weather-dependent and wear away over a long period of time.

It’s Only Water

No residue or colour is applied to the pavement. They only use water, which attracts limited negative feedback and is environmentally friendly.

Interesting

These are cheeky, novel and amusing. People notice them and they have a positive impact.

How are they used?

These are not recommended for a time-sensitive campaigns, like a monthly special, as they usually last for several months. Large graphics and limited text are recommended. Water Pressure Stencils are suitable for certain substrates only. They can be really long lasting, up to several months. Our teams prepare locations before activating a campaign. Water Pressure Stencils work well in part of a multi-factor campaign.

Design Considerations

Large graphics and limited text have the strongest impact. Too much text or even text that is too small doesn’t always come out well. It is recommended to limit text to 20 characters with a maximum of 30 characters. A minimum text size is provided with design specifications. Stencil specifications are unusual but we have a design team that can convert an existing design or create artwork.